Building a Strategic Localization Engine
Write your awesome label here.
LISTEN TO It NOW!
-
Based on sessions from:
Miguel Sepúlveda -
Duration:
15 min/language (approx.)
overview
Learn how to build a strategic localization engine that drives scalability, efficiency, and measurable business impact.
Building a Strategic Localization Engine
Localization is no longer just execution, it’s a strategic growth function.
This audio explains how to build a scalable localization engine that aligns with business goals, leverages technology and automation, and delivers consistent global experiences.
You’ll learn how to move from reactive workflows to a proactive, data-driven system that improves efficiency, quality, and ROI, positioning localization as a core pillar of international growth.
This audio explains how to build a scalable localization engine that aligns with business goals, leverages technology and automation, and delivers consistent global experiences.
You’ll learn how to move from reactive workflows to a proactive, data-driven system that improves efficiency, quality, and ROI, positioning localization as a core pillar of international growth.
INCLUDED IN:
Audio Content
-
Audio in 5 Languages:
-
English
-
Spanish
-
Italian
-
French
-
German
From Operational Task to Strategic Function
Many teams remain stuck in reactive, task-based localization. This audio shows how to shift toward a strategic model, where localization supports market expansion, product growth, and customer experience at scale.
Design a Scalable and Future-Proof System
A true localization engine combines process, technology, and strategy.
Learn how to build workflows that enable automation, consistency, and adaptability, allowing your organization to scale globally while maintaining quality and control.
Learn how to build workflows that enable automation, consistency, and adaptability, allowing your organization to scale globally while maintaining quality and control.
BASED ON SESSIONS FROM THE COURSE
Patrick Jones - Course author
AUDIO FROM SESSIONS BY
Miguel Sepúlveda
Miguel is a senior Localization leader with more than 30 years of experience in the industry. He has worked with Fortune 500 companies such as Microsoft and with global telecommunications leaders including Nokia and Vodafone, building a strong background in large-scale, international Localization programs. He currently serves as Globalization Director at King, Microsoft’s mobile games division, globally recognized for titles such as Candy Crush.
In addition to his in-house leadership roles, Miguel brings over a decade of vendor-side experience as a Localization Manager at Lionbridge, giving him a rare, well-rounded perspective on both client and service-provider environments. He also collaborates with Nimdzi Insights as a Globalization consultant, advising organizations on Localization strategy and program development, and delivering workshops on storytelling and communication for Localization teams worldwide.
Miguel holds a Master’s degree in Human Resources and is a Certified Competent Communicator from Toastmasters International, with a strong track record in public speaking, including a second-place finish in the Barcelona speech contest in 2017. He is an active thought leader in the field, writing weekly on his blog yolocalizo.com, speaking at international events such as LocWorld, and regularly appearing on podcasts to discuss Localization, communication, and leadership.
In addition to his in-house leadership roles, Miguel brings over a decade of vendor-side experience as a Localization Manager at Lionbridge, giving him a rare, well-rounded perspective on both client and service-provider environments. He also collaborates with Nimdzi Insights as a Globalization consultant, advising organizations on Localization strategy and program development, and delivering workshops on storytelling and communication for Localization teams worldwide.
Miguel holds a Master’s degree in Human Resources and is a Certified Competent Communicator from Toastmasters International, with a strong track record in public speaking, including a second-place finish in the Barcelona speech contest in 2017. He is an active thought leader in the field, writing weekly on his blog yolocalizo.com, speaking at international events such as LocWorld, and regularly appearing on podcasts to discuss Localization, communication, and leadership.
