The Secrets of Marketing and Transcreation

What's the main difference between translation and transcreation? Do you need marketing experience to succeed as a transcreator? How can you improve your transcreation skills without breaking the bank?

In this episode, Delfina Morganti Hernández, storytelling specialist, copywriter, and renowned EN>ES (LATAM) transcreator, provides some fresh insights into the transcreation sector and explains why devoting more time to hobbies is an absolute must for all language creatives.

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  • This interview includes:
  • Interviewee: Delfina Morganti Hernández,  Marketing, Branding, and Transcreation Specialist
  • Lifetime access to the interview and extra content
  •  Certificate of completion
  • When? This interview was recorded in September 2021.
  • Interview duration: 35 min (approx.)
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