Translators in trade fairs: a guide for success

Have you ever thought about attending trade fairs to gain new industry insights and find prospects and customers, but didn't know where to start?

Chiara was in your very same shoes, so there is no need to reinvent the wheel and she's put together this course to help you make the most out of trade fairs.

From choosing the right events to planning, visiting and follow-up strategies, this course will provide you with proven hands-on tips and tricks to make sure the time and money you invest are well worth it.

Chiara will also share some of her own experience to provide you with some case studies and - why not? - sometimes even a good laugh.

The best part? At the end of the course you'll get the chance to download Chiara's trade fair spreadsheet to start planning for your next industry event!

Conditions: Please read our course and subscription plans terms and conditions carefully. With your registration, you confirm that you have read, understood and accepted our conditions and agree with them. 

If you have any questions, please visit the FAQ section (for courses or subscription plans) or get in touch with us.

  • This course includes:
  •     Expert panelist: Chiara Vecchi, Marketing, Travel & Tourism, Medical and Lifestyle & Beauty Translator
  •     Activities
  •  Lifetime access to the course and extra contents
  •  In English
  •  Certificate of completion
  • Course duration: 60 min (approximately)
  • Downloadable course program

Course description

Trade fairs are a wonderful occasion for translators (and freelancers in general) as several potential customers all gather in the same place for a few days with the goal of doing business.

Although planning for and attending an industry event might seem scary, there are a few ways to make the process a lot easier and even enjoyable.

In this course, we'll learn how to choose the relevant industry events, decide what exhibitors are a good match and contact them. Also, we'll discuss how to tackle the actual day(s) and - last but not least - how to make sure our efforts don't get lost over time as follow-up is crucial.

Who is this course for?

Have you ever wanted to try to gain direct customers from attending trade fairs, but felt overwhelmed? Do you want to make sure you have all the tools and knowledge to make the most out of this marketing effort?

Then this course is for you!

The session is suitable for any translator and will be delivered in English.

Course delivery

The course includes tips and examples on how to make the most out of a trade fair.
You have a video, a presentation and a spreadsheet to make the most of this course and of the evnets and trade fairs you attend.


Linguistic skills:
  • A good English level is required.

IT resources:
  • A computer with speakers as well as a stable internet connection are necessary.

  • Life access to the course and extra contents when you acquire your place.

Chiara Vecchi

Chiara is a translator specilized in the combination English and German into Italian.
She graduated from the School for Interpreters and Translators (SSLiMIT) in Forlì, which belongs to the University of Bologna, Italy.
After a year working between Italy and Germany, she pursued an MA in Translation at Swansea University in Wales. She has worked in Italy, the UK and Germany as marketing assistant, multilingual customer service assistant, project manager and translator.
She now works and lives in Italy and specializes in marketing, lifestyle, beauty, travel, tourism, and medicine.
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