MD COURSE

Email Marketing for Freelance Language Professionals

Almost all language professionals use emails to reach new customers. However, why do some emails lead to cooperation while others remain without replies? How to make your messages stand out among other offers?

This TranslaStars online course is intended to help freelance translators and interpreters in reaching their marketing goals.

It includes a comprehensive analysis of every stage of email marketing in the market of language services.

Absolutely every freelancer can use and benefit from the best practices and approaches presented in this training. Also, you will learn about an email marketing strategy that allows remaining in touch even with those customers who never respond to emails.

In addition, you will find out how to avoid common mistakes typical for freelance language professionals who use this type of marketing to develop their businesses.

Are you ready to convert your emails into powerful marketing tools?

Click the button below and enroll now.

Conditions: Please read our course and subscription plans terms and conditions carefully. With your registration, you confirm that you have read, understood and accepted our conditions and agree with them. 

If you have any questions, please visit the FAQ section (for courses or subscription plans) or get in touch with us.

Course description

Email marketing remains popular among providers of language services. No doubt, there are reasons for that: this type of marketing has several advantages that can be hardly overestimated.

However, email marketing is not just about sending as many emails to as many potential customers as possible. To make it an effective business development tool, freelancers should have a strategy and use the right approaches.

In this course, you will find answers to the following questions:

  • How to identify target groups of potential customers?
  • How to write emails and proposals that resonate with clients?
  • How to collect customer contacts and how to optimize this process?
  • What information about clients is useful and where to get it?
  • What email account settings have a direct impact on marketing results?
  • How to track and analyse replies?
  • How to stay in touch with prospective clients after sending proposals?
  • What mistakes are typical for language professionals and howto avoid them?


Also, you will receive detailed recommendations regarding every aspect of email marketing in the market of language services. And… you can start using all of them today!

Who is this course for?

This course is a great source of information for every freelance language professional.
Absolutely every translator and interpreter can start using all provided recommendations and approaches right now.

It does not matter what are your languages or what services you offer. This training is for everyone who wants to use email marketing to grow their business.

Course delivery

The course consists of 8 chapters (video presentations).

Every block includes real-life examples and practical recommendations regarding every aspect of email marketing in terms of freelance business.

All attendees will receive an electronic version of the book “Effective Email Marketing for Freelance Linguists” (PDF file) and automated spreadsheet for collecting client contacts and tracking replies and results.

Resources

Linguistic skills:
  • A good English level is required.

IT resources:
  • A computer as well as a stable internet connection are necessary.
  • The course contains audio. Make sure you have a loudspeaker or headset.
  • A word processing programme for taking notes is useful (optional).

Availability:
  • You can take this course whenever you want and at your own pace.
Meet

Pavel Elin

Pavel started his career in the field of translations and language services in 2007 as a freelance translator.

In 2010, he launched his first business. And in 2011, he moved to Portugal to become a co-owner and CEO at Freelanguage LDA, a language service provider located in Lisbon.

In 2019, Pavel started his LinkedIn blog with posts and publications for independent language professionals.

In September 2020, he completed his work on the book “Effective Email Marketing for Freelance Linguists”. Today, in addition to the book Pavel offers 4 consulting services for freelancers.

Pavel’s freelance experience allows him to understand linguists’ goals, challenges, and restraints in a better way. On the other hand, as a CEO of a language service provider that has been operating since 2011, he can share insights from the point of view of the regular customer of translations and language services.
Pavel Elin - translator, mentor, marketing expert and CEO at Freelanguage. Click on the image if you want to know more about Pavel.
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